Behind the scenes: our partnership with MedibleGo

Rodrigo Malachias, the founder behind MedibleGo, has spent over two decades helping major global corporations like Visa, Mastercard, Telefónica, and Enel develop the next generation of products and services. In this interview, we explore Rodrigo’s journey, the inception of MedibleGo, and how the platform is empowering small and medium-sized enterprises (SMEs) to thrive in today’s competitive landscape.

‍

Meet Rodrigo Malachias

With more than 20 years of experience in product development, Rodrigo Malachias has earned a reputation for helping global giants innovate and stay ahead of the curve. His expertise in understanding customers, creating market-driven products, and delivering strategic solutions has shaped his career. But now, Rodrigo is shifting his focus to a different mission—supporting SMEs and “real people facing real challenges” in their businesses.

‍

The Birth of MedibleGo

MedibleGo was born out of a desire to leverage Rodrigo’s experience in helping large corporations and apply it to smaller businesses in need of support. “We’ve been very successful in helping big corporations understand their customers and create products with a strong market fit. Now, we want to do more and support real people in their challenges,” says Rodrigo.

One of the key inspirations for MedibleGo came from meeting Sophia, a nightclub owner in London whose business struggled to recover after the COVID-19 pandemic. Like many small business owners, Sophia found little support to help her rebuild her business. MedibleGo stepped in, helping her understand her customers’ needs and develop new services tailored to them. “That’s what motivates us,” Rodrigo explains. “We want to help millions of Sophia’s around the world create more sustainable and successful businesses.”

‍

How MedibleGo Supports Small Businesses

MedibleGo’s mission is to help SMEs understand their customers better, create improved products and services, and access the funding they need to grow. The platform uses a structured, step-by-step approach to guide business owners through various stages of development, from ideation to launch.

Here’s how MedibleGo works:

1. Self-Assessment: Businesses complete a self-assessment process, allowing MedibleGo to understand their unique challenges.
2. Customised Roadmap: Based on the assessment, MedibleGo creates a tailored roadmap that includes research, prototyping, testing, funding, and launching new products or services.
3. Continuous Support: Throughout each phase, MedibleGo provides friendly, motivating support to help users stay on track, complete tasks, and move to the next phase.

Whether it’s refining customer engagement strategies or helping businesses access funding, MedibleGo is there every step of the way, ensuring SMEs are set up for long-term success.

‍

Partnering with Levenue: Expanding Access to Funding

One of the critical challenges SMEs face is access to funding, which is why MedibleGo recently partnered with Levenue. Rodrigo explains that this partnership aligns perfectly with MedibleGo’s mission: “Levenue’s commitment to providing SMEs with easier access to funding makes them a natural partner for us. Together, we can offer comprehensive solutions that not only help businesses create better products and services but also secure the financial resources they need to grow.”